Google has expanded its Search ranking documentation to provide clearer information about both page-level and site-wide ranking signals, incorporating content from their March 2024 blog post FAQ about site signals.
Key Updates
- Clarification of page-level ranking systems
- Explanation of site-wide signals
- Updated documentation on ranking factors
- Integration of March 2024 FAQ content
Ranking Signal Types
Page-Level Signals
- Primary focus of core ranking systems
- Individual page evaluation
- Multiple signal types considered
Site-Wide Signals
- Secondary consideration in ranking
- Impacts overall site evaluation
- Complementary to page-level signals
Important Clarification
Google explicitly states that third-party "reputation" or "authority" scores:
- Do not correspond to Google's signals
- Are not used by Google
- Should not be considered as Google metrics
This documentation update aims to provide better transparency about Google's ranking mechanisms.
