Google Merchant Center has rolled out a new feature that streamlines product data management by allowing merchants to connect their existing Google Sheets spreadsheets directly to the platform.
Key Update Features
- Direct integration with existing Google Sheets
- Simplified product data upload process
- Flexible spreadsheet selection options
- Seamless connection to primary data sources
This update eliminates the need to create new spreadsheets specifically for Merchant Center, allowing retailers to utilize their existing product data sheets. The feature enables merchants to select and upload items more efficiently while maintaining their current workflow.
How It Works
Merchants can now:
- Choose an existing Google Sheets spreadsheet
- Connect it directly to their Merchant Center account
- Use it as a primary source for product data
- Update product information dynamically
This enhancement represents a significant improvement in Google Merchant Center's data management capabilities, making it more convenient for retailers to maintain their product listings.
