Fathom Analytics is a privacy-first, user-friendly alternative to Google Analytics. It offers a simple setup, real-time data collection, and full compliance with global privacy laws such as GDPR, CCPA, and PECR. Designed to be intuitive and insightful, Fathom ensures that your website analytics are both accurate and respectful of user privacy.

Features

• Quick Setup: A single line of code integrates Fathom with any website, CMS, or framework.
• Privacy Compliance: Fully compliant with GDPR, CCPA, ePrivacy, and PECR, ensuring user data protection.
• Real-Time Analytics: Blocks bots and spam traffic to provide accurate, real-time data.
• No Cookie Banners: Anonymizes IP addresses and visitor data without using cookies.
• Event Tracking: Collects user interactions like sign-ups, clicks, and sales for detailed insights.
• Forever Data Retention: Keeps your data indefinitely, allowing long-term trend analysis.
• Email Reports: Weekly or monthly email reports to keep track of your metrics.
• SEO Friendly: Lightweight script that does not affect your website's loading times or SEO rankings.
• Scalable: Handles traffic spikes without slowing down or shutting off.
• Developer-Friendly API: Easy-to-use API for seamless integration with other tools and technologies.

Use Cases

• Website Owners: Gain valuable insights into website traffic and user behavior without compromising privacy.
• E-commerce: Track sales, user interactions, and campaign performance to optimize marketing strategies.
• Content Creators: Monitor how content performs and which pages are most popular.
• Developers: Integrate Fathom with various CMSs, frameworks, and other software using its lightweight script and powerful API.
• SEO Experts: Use accurate, real-time data to improve website performance and search engine rankings.
• Businesses: Ensure compliance with global privacy laws while collecting essential analytics data.

Pricing

Fathom Analytics offers a 30-day free trial with no obligation, allowing you to experience its full range of features before committing to a subscription.