YouTube is enhancing its platform with several new features aimed at increasing creator engagement and revenue opportunities.

Courses Expansion

• Functionality: Allows creators to offer free or paid learning programs.
• Features:
  • Special course badges on various YouTube pages.
  • Dedicated tab on the channel page.
  • Inclusion of quizzes and a "Discussion" section for audience engagement.
  • Viewers receive a badge upon course completion.
• Availability: Expanded to more creators and channels, creatable via YouTube Studio.

Live Shopping Enhancements

• New Feature: Ability to pin multiple products during live streams.
• Functionality:
  • Tagged products rotate every 60 seconds.
  • Simplifies the process of highlighting products during broadcasts.

AI Labels for Mobile Uploads

• Background: New rules around AI content disclosures were implemented in March.
• Update:
  • Tags can now be added when uploading via the main YouTube app on mobile.
  • Ensures more AI tags are used during the upload process.

These updates provide new opportunities for creators to engage their audience and generate revenue.