Snapchat has launched new AI-powered custom video Lenses exclusively for Snapchat Platinum subscribers. These advanced Lenses utilize an in-house generative video model, enhancing the user experience with familiar formats. Initially, three Lenses are available: “Raccoon,” “Fox,” and “Spring Flowers,” each offering unique animations and effects.
Features
- Availability: Lenses are prioritized in the Lens carousel for Platinum subscribers.
- Usage: Users can select a Lens, capture a Snap with either camera, and continue using the app while the AI generates and saves the video to Memories.
- Sharing: Generated content can be shared with friends or posted to Stories and Spotlight.
Snapchat plans to introduce more AI Video Lenses weekly, encouraging creativity among its community.