Snap Expands Spectacles to Europe, Developers in Six Countries Can Now Apply

October 30, 2024 at 4:58:44 AM

TL;DR Snap's new Spectacles are now available for developers in Austria, France, Germany, Italy, Netherlands, and Spain. The fifth generation of Spectacles and the new Snap OS were introduced last month. Developers can apply to build and share Lenses for €110 per month with a 12-month commitment. Spectacles will ship in select countries soon and expand further in 2025. AR developers praise the immersive capabilities of Spectacles.

Snap Expands Spectacles to Europe, Developers in Six Countries Can Now Apply

Snap has announced the expansion of its new Spectacles to Austria, France, Germany, Italy, Netherlands, and Spain, marking the first availability outside of the US. The fifth generation of Spectacles and the new Snap OS were introduced at the Snap Partner Summit, followed by Lens Fest where developers received Spectacles and a developer program subscription.

Spectacles Developer Program

  • Developers in the newly included European countries can now apply to join the Spectacles Developer Program.
  • Subscription costs €110 per month with a 12-month commitment.
  • The subscription provides access to Spectacles and support from the Spectacles team.
  • Spectacles will begin shipping to developers in these countries in the coming weeks, with plans to expand to additional markets in 2025.

AR Developers' Perspectives

Ines Hilz, AR Designer:

  • Praises the immersive storytelling and gameplay enabled by Spectacles.
  • Highlights the ease of creating and experimenting with AR worlds using Snap’s tools.
  • Commends the precise tracking, clear image quality, and quick testing capabilities.
  • Believes Snap is close to achieving the ultimate AR glasses for everyone.

Agency Team:

  • Finds Spectacles to be a game-changer for creating live, immersive experiences hands-free.
  • Appreciates the lightweight, compact design for extended wear.
  • Enjoys the communal AR experiences enabled by sharing content with multiple people.
  • Utilizes advanced features like hand tracking, AI interactions, and visual effects through Lens Studio.

Spectacles offer a new dimension of AR storytelling and immersive experiences, supported by Snap’s innovative tools and features.

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