Looker Studio's GA4 Update: New 360 Ads and Traffic Source Fields

March 27, 2024 at 2:35:03 PM

Looker Studio's GA4 Update: New 360 Ads and Traffic Source Fields

Summary

New update in Looker Studio introduces Google Analytics 4 native connector with features like 360 Ads management fields covering Campaign Manager, Display & Video & Search Ads, manual traffic source fields, and primary channel group. To refresh your GA4 data source, simply open the fields list and click the button at the bottom left. The update was spotted by Brais Calvo Vázquez.

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