Google to stop indexing sites that don't work on mobile after July 5th

June 03, 2024 at 4:01:17 PM - Trending πŸ”₯

TL;DR Starting July 5, 2024, Google will complete its migration to a mobile-first index for Google Search. This means all sites will be crawled using the Googlebot Smartphone crawler. Most websites won't need to take any action, as the majority are already mobile-accessible. If a site's content isn't accessible via mobile, it won't be indexed. Googlebot Desktop will still appear in server logs for specific features like product listings and Google for Jobs.

Google to stop indexing sites that don't work on mobile after July 5th

Google's mobile-first indexing initiative, which began seven and a half years ago, will be fully implemented after July 5, 2024.

John Mueller from Google announced that after this date, the remaining sites still crawled by desktop Googlebot will switch to mobile Googlebot. Most of the web is already being crawled this way, and there will be no change for these sites. However, sites that are inaccessible via mobile devices will no longer be indexed or ranked by Google.

Key Points

  • Mobile Accessibility Requirement: Sites must be accessible on mobile devices to be indexed by Google. If a site's content is not accessible on mobile, it will not be indexable.
  • Desktop Templates: Sites with desktop-only templates are acceptable as long as they load on mobile devices.
  • Continued Desktop Crawling: Google will still use the Googlebot Desktop crawler for specific purposes like product listings and Google for Jobs, so it may still appear in server logs and reporting tools.

Implications

For most site owners, this change may not be an issue. However, after July 5, 2024, if a site does not load on mobile devices, it will not be crawled or indexed by Google. SEO professionals should ensure that sites are accessible on mobile devices and use the Google Search Console URL Inspection tool to verify rendering.

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