Google's June 2024 spam update, which began on June 20, 2024, and concluded on June 27, 2024, was a broad and general update. It did not specifically target link spam or automate the site reputation abuse policy, which is still handled manually.
Key Points
- Impact on Site Rankings: Changes in site rankings during this period may be due to the update. Sites could see improvements if competitors were negatively impacted.
- Deindexing of Expired Domains: The update reportedly led to the deindexing of expired domains that had been abused. This aims to reduce the manipulation of search rankings by spammers exploiting expired domains for malicious activities.
- User Observations: Many users have noticed a drop in visibility for websites using expired domains.
This update primarily focuses on reducing spam and improving the overall quality of search results by targeting malicious activities involving expired domains.