Brodie Clark

Top Creator

Brodie Clark is a Top SEO Creator. Part of Swipe Insight Select, a curated list of top creators.

Top SEO Creator

Australia

12 Swipes

About

Brodie Clark is Australia's leading SEO consultant, working with top brands like Tripadvisor, Shutterstock, and HP. With over a decade of experience, he was named Young Search Professional of the Year in 2019 and a top SEO expert in 2021 by Search Engine Journal. A judge for the 2022 Search Awards, Brodie is frequently featured in major SEO publications. His consulting services are highly sought after by market-leading brands.

Achievements

Coming Soon 🤞

Swipes

Semrush Launches AI Overview Tracking in Organic Research

3 months ago

AI Overviews Semrush

Semrush has introduced AI Overview Tracking in Organic Research, allowing users to track AI Overviews (AIOs) beyond Position Tracking. This feature provides insights into AIO rankings for websites and expands data access to show AIO rankings for queries not manually tracked. It offers comprehensive insights, such as Healthline's ranking in 5,600 AIO queries out of 64,000. This update enhances SEO analysis, offering better optimization opportunities.

Google Tests Blue Check Mark for E-Commerce Sites in Search Results

4 months ago

SEO

Google is testing a blue check mark for certain e-commerce sites in search results. This visual indicator is not universal and appears selectively, indicating a limited test phase. Hovering over the check mark reveals a message stating that Google's signals suggest the business is legitimate, but it doesn't guarantee reliability. The test is currently limited to e-commerce sites, aiming to provide additional trust signals for online shopping.

The Ultimate Google Analytics Audit Tool

Featured

Get the most out of your Google Analytics data with Marketing Auditor – a powerful tool that helps you uncover and fix errors in minutes. Generate white-label reports packed with actionable insights and a customized action plan to optimize your analytics setup effortlessly. Customize reports with professional themes or your branding, and export them in editable formats like PowerPoint or Google Slides.

Foot Locker Boosts Image Indexing by 343% with Simple Thumbnail Size Increase

4 months ago

SEO

Foot Locker increased their image thumbnails on Google by 343% for category pages by enlarging the image size in their server-side rendered HTML from 67x67 to a minimum of 200x200. This change led to more images being indexed, surpassing local competition and improving CTR. The larger images resulted in more important content being indexed for core pages, enhancing rankings. Simple technical SEO changes can have significant impacts.

Semrush Adds New SERP Feature Filtering to Organic Research Report

5 months ago

Semrush

Semrush updated its Organic Research report with new SERP feature filtering options, enhancing tracking capabilities. The new filter includes Buying Guides, Things to Know, Discussions and Forums, and Datasets. Initially, data is visible in the 'SERP features on SERP' option, starting from July 4th, 2024. This update aids in analyzing large sites and optimizing performance within these features, though initial discrepancies may occur.

SEO Tip: Use Sitemap Filtering for Index Coverage Analysis on Large Sites

5 months ago

SEO Google Search Console

For large sites (100K+ pages), filter by sitemap for index coverage analysis. If individual XML sitemaps are submitted in Google Search Console, you can see data for total pages discovered, indexed vs. not indexed pages, and reasons for exclusion. This method is effective if content is well-organized in sitemaps. Select 'Pages', choose the sitemap, and review metrics. Verify sub-folders in GSC for API use.

Google is Testing AI Overviews for Non-Logged-In Users

6 months ago

AI Overviews

Google is testing AI overview snippets on desktop for non-logged-in users, discovered by Joy Hawkins. This extends previous mobile tests. AI overviews on Google Business Profile listings lack citations, similar to editorial summaries. SEOs face tracking challenges due to login requirements, but new tests may improve tracking. This could lead to top placement AI overviews for non-logged-in users in the future.

Google Tests 6 'People Also Ask' Results, Up From 4

6 months ago

SEO

Google is currently testing displaying six "People Also Ask" (PAA) results by default, an increase from the usual four. This change was observed and shared on a SERP Alerts channel, highlighting that while testing the number of PAA results shown by default isn't new, this is the first time in recent memory that six results are being tested.

Google Tests New Double Featured Snippet Format with 'Sources Across the Web' Label

6 months ago

SEO

Now that Google has slowed down the AI overview rollout, a new double featured snippet format has appeared with a 'from sources across the web' label above the two results. This format has been tested on desktop and is more common in mobile search results in some regions. The primary differences are the styling of the results on desktop and the label placement.

Google's 'Short Videos' Tab Returns with TikTok, YouTube Shorts, Instagram Content

6 months ago

SEO

Google's 'Short Videos' tab has returned, featuring content from TikTok, YouTube Shorts, Instagram, and more. With the recent global launch of the 'Web' filter, this feature might soon be default for all users. Initially tested two months ago, it has reappeared. Would you use this filter if Google officially launches it?

Brodie Clark

Top Creator

About

Top Topics

Achievements

Coming Soon 🤞

Swipes