YouTube is experimenting with a new feature aimed at enhancing user experience on its short-form video platform, Shorts.
Key Points of the Test
- New "Save" Button:
- Prominently displayed in the Shorts player
- Allows users to easily bookmark Shorts for later viewing
- Playlist Integration:
- Users can save Shorts to new or existing playlists
- Interface Changes:
- "Dislike" button moved to the 3-dot menu
- Rearrangement of the Shorts player menu to accommodate the new Save button
- How to Dislike:
- Click the 3-dot icon in the top right of the Short
- Select 👎 'Dislike' from the menu
- Test Scope:
- Currently rolling out to a small number of viewers
- Available only on mobile devices
Purpose of the Update
This test aims to make it easier for users to bookmark and revisit Shorts they enjoy or want to watch later, potentially increasing engagement and watch time on the platform.
YouTube plans to monitor the progress of this test and will provide updates as it evolves. The feature may see wider rollout based on user feedback and engagement metrics.
This experiment reflects YouTube's ongoing efforts to refine the Shorts experience and compete in the increasingly popular short-form video market.
