TikTok has introduced a new feature that allows users to sort an account's videos by popularity on the desktop version of the platform. This update provides valuable functionality for marketers, researchers, and content creators.
Key aspects of the new feature:
Desktop Availability: The sorting feature is currently available on the desktop version of TikTok.
Popularity-Based Sorting: Users can now organize an account's videos based on their popularity.
Engagement Metrics: The sorting is based on post engagements rather than view counts.
Competitor Research: This tool is particularly useful for conducting competitor analysis, allowing brands and creators to identify top-performing content easily.
Content Strategy Insights: By analyzing popular videos, users can gain insights into successful content strategies within their niche.
This new sorting capability enhances TikTok's desktop functionality, making it a more powerful tool for content analysis and strategy development. It allows for more in-depth research into successful content patterns, helping creators and brands to refine their TikTok strategies.
For marketers and content creators, this feature offers a quick way to identify and study the most engaging content from any TikTok account, potentially informing their own content creation efforts.
