LinkedIn Tests Premium Company Page Subscription with AI Content Creation Tools

April 18, 2024 at 6:34:58 AM

LinkedIn Tests Premium Company Page Subscription with AI Content Creation Tools

Summary

LinkedIn is testing a Premium Company Page subscription for small and medium businesses. For a fee starting at $99/month, businesses can use AI-assisted content creation and tools to increase followers. This is part of LinkedIn's strategy to diversify its business and improve its usefulness. The Premium Company Page adds to LinkedIn's premium offerings, which contributed to a 25% growth in premium subscriptions, amounting to $1.7 billion in 2023.

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