Meta has introduced a resharing feature on Threads, enabling users to reuse photos and videos from other posts while crediting original creators. Users can access this feature by long-pressing on media or tapping a repost icon. After selecting "use media," they can create unique posts that incorporate the shared content. This update enhances the previous quote posting system, providing more flexible sharing options while ensuring content attribution is maintained.
Meta is testing a new scheduling feature for Threads posts to enhance functionality and meet user demand. This feature will be accessible through the three dots menu in the composer window, allowing for better content planning. However, it is limited to main posts only, with no option for reply scheduling, to maintain real-time interactions. Currently in the testing phase, Meta is seeking user feedback to refine the feature before a wider rollout.
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Threads is testing an expanded Insights feature that provides detailed metrics for individual posts, enhancing content performance analysis for creators. The platform aims to increase content visibility among followers and strengthen community engagement. The new analytics system offers deeper insights into post performance, helping creators understand audience preferences and improve their content strategy.
Meta's Threads platform has launched a fediverse interoperability update, enabling users to follow and interact with individuals from different fediverse servers. Key features include profile navigation to view posts, cross-server following for users who have engaged with federated content, and notification options for updates. This initial phase focuses on existing connections, with plans for more interoperability features in the future.
Instagram head Adam Mosseri announced a design update to Threads, focusing on improved feed accessibility and simplified navigation. The redesign keeps feed visibility on the home screen, with the Following feed accessible via a swipe gesture. Users can transition between custom feeds using the same swipe mechanics. The update is available immediately on Android and will roll out on iOS over the next few days.
Meta’s Instagram Threads is changing its algorithm to show more content from accounts users follow and less from those they don't. Instagram head Adam Mosseri announced the update, warning creators of a potential dip in 'unconnected' reach. Users can now create custom feeds for better content control. This change comes as Threads faces competition from Bluesky, which has over 20 million users compared to Threads' 275 million monthly active users.
Instagram is rolling out enhanced Direct Message (DM) filtering capabilities for Creator Accounts to address the need for better message management tools. The update helps creators navigate high message volumes with features like advanced message categorization, account type-based filtering, spam detection improvements, and streamlined DM request management. It aims to identify priority messages, reduce sorting time, minimize spam, and improve engagement.
Meta's Threads platform is enhancing content discovery with swipeable custom topic feeds. Users can create personalized feeds around specific topics and people, and switch between different feed types by pulling down on the home screen. Currently in testing with select users, Meta seeks feedback to refine the experience before a broader rollout. This update aims to improve content organization and engagement within interest communities.
Instagram's CEO Adam Mosseri confirmed that Instagram does not reduce the reach of sponsored posts. He emphasized equal distribution and transparency in branded content, countering the belief that Instagram limits reach to drive advertising revenue. This impacts content creators, brands, and marketers, encouraging proper disclosure practices without fear of reduced performance.