Akshay Tarpara

India

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About

Akshay is an Amazon Seller Central and PPC Marketing Expert with extensive experience in eCommerce. He has worked with Amazon, eBay, and Etsy Sponsored Ads, specializing in Amazon SEO, Seller Central Management, and Store Optimization. His expertise extends to Social Media and Email Marketing, Product Research, Sourcing, and Supply Chain Management. Akshay also excels in PPC Tools Management and multi-channel eCommerce support, making him a versatile eCommerce consultant.

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Amazon Launches Shipping Settings Automation for Accurate Delivery Times

5 months ago

Amazon Sellers

Amazon's Shipping Settings Automation (SSA) simplifies logistics by automatically calculating delivery times based on warehouse and customer locations, and real-time carrier data. SSA benefits include accurate delivery promises, enhanced visibility, simplified operations, and optimization for multiple shipping options. It applies to standard, Prime, and premium shipping, helping sellers offer competitive delivery times and improve sales.

Amazon Upgrades FBA Enrollment Tool with Low-Cost Opportunities and Revenue Calculator

6 months ago

Amazon Sellers

Amazon's upgraded FBA Enrollment Opportunities tool offers sellers more insights and control. New features include identifying low-cost opportunities for products under $10, an integrated Revenue Calculator to analyze fulfillment costs, and tools to calculate net margin, compare expenses, estimate inbound placement costs, and assess additional FBA services. These updates help sellers make data-driven decisions, optimize costs, and boost margins.

Amazon Unveils New Brand Impression Share Metrics to Boost Ad Visibility and ROI

6 months ago

Amazon Ads

New Amazon Brand Impression Share dashboard offers advanced features to enhance brand visibility. It includes comprehensive visibility metrics to compare ad appearances with competitors, competitive benchmarking to assess brand performance, and strategic insights for campaign optimization. These tools help in making data-driven decisions, boosting ROI, and refining advertising strategies to achieve greater success on Amazon.

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Amazon Launches New Size Chart Self-Serve Tool for Brand Registry Members

7 months ago

Amazon Sellers

New Amazon Size Chart Self-Serve Tool allows Brand Registry members to add or modify size charts effortlessly. Eligible brands get automatic access. The tool lets you upload or edit size charts independently, download templates, and preview before publishing. Features include refining existing charts, using templates, applying charts to up to 1,000 ASINs, and receiving real-time instructions for accuracy. Access via your seller account.

Amazon Enhances Customer Review Insights Tool with New Data Analysis Features

7 months ago

Amazon Sellers

New updates to Amazon's Customer Review Insights (CRI) tool offer improved data analysis. Features include trend assessment for predicting customer preferences, Parent ASIN insights for sentiment understanding across all ASIN variations, and ASIN benchmarking for review topic comparison with category averages. These updates aim to aid data-driven decisions for product optimization and customer satisfaction improvement.

New Amazon Inventory Age & Excess Analytics Dashboard

7 months ago

Amazon Ads Amazon Sellers +1 more

This tool offers a comprehensive view of aging inventory trends, correlation with other metrics, and excess inventory recommendations. It includes various features such as filters for date range, product, and granularity, KPI cards for key metrics, an Inventory Age Trends Graph, Insight Cards for excess recommendations and inventory trends, and an Inventory Details Data Table for deeper data analysis.

Amazon Introduces 'Similar ASINs' Feature in Global Demand for Your Products

7 months ago

Amazon Ads

Amazon has introduced a new feature called "Similar ASINs". This feature lets users view high-demand ASIN recommendations for a selected store. With this feature, users can choose ASINs with high demand to add an offer. Users can also view category-based recommendations and growth in other stores, understand similar ASINs' performance, explore more rows, and download shortlisted recommendations to create an offer.

Amazon Launches New Global Store Sales, FBA Inbound Placement Service Fee Reports

8 months ago

Amazon Ads

New from Amazon: the Global Store Sales Report, FBA Inbound Placement Service Fee Report, and Custom Report Builder. The Global Store Sales Report allows viewing of cross-border sales into eligible destinations worldwide, including all units sold and shipped to customers in destination marketplaces. The FBA Inbound Placement Service Fee Report enables analysis of inbound placement service fee charges on both the SKU and shipment levels.

Amazon Reduces FBA Fulfillment Fees for Standard and Large Bulky Products

8 months ago

Amazon Sellers

Starting April 15, Amazon will reduce FBA fulfillment fee rates for standard-sized products by $0.20 per unit and for Large Bulky-sized products by $0.61 per unit. The first inbound placement services fees will also start being charged from this date. Products priced below $10 will continue to get an additional $0.77 discount on per-unit fees.

Akshay Tarpara

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