Guaranteed ROI for Influencer Marketing

August 26, 2024 at 1:31:18 PM
What is Linqia?
Linqia is a premier influencer marketing platform designed to deliver guaranteed influencer ROI for enterprises. By combining innovative strategy and cutting-edge technology, Linqia provides seamless execution for the world's largest brands and their agencies. The platform aims to remove the stress and guesswork from influencer marketing, ensuring successful strategies from start to scale.
Features
- Creative Strategy: Informed by 1.5 billion data points to ensure impactful campaigns.
- Creator Discovery: Powered by Google Vision, enabling precise and effective influencer selection.
- Unified Dashboard: Manage brand-safety requirements, content, approvals, and reporting all in one place.
- End-to-End Service: Personalized support including influencer negotiations, content rights, and custom music.
- Real-Time Optimization: Apply learnings and optimize in-flight assets through multivariate testing.
- Amplification: Boost the highest-performing variations to maximize reach and engagement.
- Ad Spend De-risking: Ensure efficient use of marketing budgets with data-driven decisions.
Use Cases
- McDonald's 'Trick. Treat. Win!': Increased awareness and foot traffic in McDonald's restaurants.
- Three Olives: The "Finding Otherness" campaign resulted in a +27% increase in brand awareness.
- One A Day: The "Teach Me How to Gummy" dance campaign drove $2.8 million in carted value.
FAQs
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