Apple Search Popularity Scores Undergo Further Changes
3 months ago
Apple Search Ads' popularity scores, crucial for App Store Optimization (ASO), are changing signific...
About
Simo is the Head of ASO at AppTweak, bringing expertise in app store optimization to drive growth. With a background as a former growth marketing manager at Deezer, he combines strategic insight with practical experience. Simo specializes in developing concrete solutions for app store challenges, focusing on A/B testing methodologies and innovative approaches like Brand Defense Cost Modeling to maximize app visibility and performance.
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Apple Introduces Header Images in App Store Search Tab, Replaces Search Suggestions
4 months ago
Apple's latest UI change in the App Store search tab now shows header images for top charts, replaci...
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