The video tutorial guides on building a Piwik PRO dashboard using its free core plan. It uses ecommerce demo data and covers adding and customizing widgets like line charts for traffic and revenue, pie charts for device analysis, and flat tables for campaign and product evaluation. It also provides tips on metric and dimension customization to meet analytical needs. The presenter humorously notes eating all pies mentioned.
Mobile app tracking is embedded in the app's codebase, using SDKs for user interaction tracking. The choice of SDKs is business-specific. Firebase SDK is often added to app projects. Firebase Analytics was used to track events and analyze user behavior. Firebase SDK remains crucial for data collection. The setup process is platform-specific, needing different configurations for iOS and Android.
Run an automated Google Ads audit directly from Google Sheets with 40+ built-in checks. Review campaigns, ad groups, keywords, ads, and account settings to catch missed best practices and optimization gaps. Ideal for agencies and in-house teams to standardize audits, save hours of manual work, and turn findings into clear, actionable recommendations.