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10 months ago
The video tutorial guides on building a Piwik PRO dashboard using its free core plan. It uses ecommerce demo data and covers adding and customizing widgets like line charts for traffic and revenue, pie charts for device analysis, and flat tables for campaign and product evaluation. It also provides tips on metric and dimension customization to meet analytical needs. The presenter humorously notes eating all pies mentioned.
Mobile app tracking is embedded in the app's codebase, using SDKs for user interaction tracking. The choice of SDKs is business-specific. Firebase SDK is often added to app projects. Firebase Analytics was used to track events and analyze user behavior. Firebase SDK remains crucial for data collection. The setup process is platform-specific, needing different configurations for iOS and Android.
Marketing Auditor is a comprehensive, automated tool designed to revolutionize the process of auditing digital marketing campaigns. It supports platforms like Google Ads and Google Analytics, performing 200+ automated checks to uncover growth opportunities and deliver actionable insights. Users can generate professional, white-labeled reports customized to their branding and preferred formats like Google Slides and PowerPoint.
