Google Analytics

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Google Analytics API Adds 'Comparisons' for Data Evaluation

Google Analytics API Adds 'Comparisons' for Data Evaluation

1 years ago

New Comparisons feature in Google Analytics API Data API allows evaluation of data subsets side by side. Core reporting methods now support the comparisons field for configuration of comparisons requested. Users can specify a basic comparison using the dimensionFilter expression, or use a saved comparison by providing the resource name. The getMetadata method lists all saved comparisons for a property. Saved comparisons can only be created using the Google Analytics UI.

Google Analytics
Google Analytics

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Marketing Workflow Templates

Marketing Workflow Templates

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Markifact offers ready-to-use marketing workflow templates to save time and automate digital marketing tasks. It is a no-code platform that enables users to create AI-powered workflows for automating decisions and actions across various marketing channels. Scale your marketing with agentic workflows, start using Markifact now for free!

Markifact
Markifact

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Markifact is a Verified Sponsor. Want to get featured here? Contact us.

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Google Analytics API Update: Asynchronous Reporting and New Key Event Dimensions

Google Analytics API Update: Asynchronous Reporting and New Key Event Dimensions

1 years ago

Google Analytics' Data API v1alpha now includes asynchronous reporting with report tasks for customized event data reports. New methods for report task manipulation are added. Key event dimensions and metrics replace the isConversionEvent dimension and deprecated metrics. These changes are reflected in the properties/getMetadata method.

Google Analytics
Google Analytics

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Official Source

Google Analytics is a Official Source. The source has been verified by Swipe Insight team.

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Import Salesforce Data Directly to Google Analytics Now

Import Salesforce Data Directly to Google Analytics Now

1 years ago

New data source for data import has been added: Salesforce. Now, users can directly import data from Salesforce to Google Analytics as offline-event data. They can schedule daily or hourly imports, and select any Salesforce milestones and attributes for import. Salesforce milestones will be collected as GA4 events, and optional import of Salesforce attributes as GA4 dimensions is available.

Google Analytics
Google Analytics

Official Source

Official Source

Google Analytics is a Official Source. The source has been verified by Swipe Insight team.

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How to Set up consent mode in Google Analytics?

How to Set up consent mode in Google Analytics?

1 years ago

Consent mode can help you continue to measure performance in this dynamic era of online advertising with consented first party data. Learn how you can get started with this video tutorial.

Google Analytics
Google Analytics

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Official Source

Google Analytics is a Official Source. The source has been verified by Swipe Insight team.

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New Guide: Behavioral modeling for consent mode in GA4

New Guide: Behavioral modeling for consent mode in GA4

1 years ago

When you implement a consent banner for your website or app, Analytics will be missing data for users who decline consent. Behavioral modeling for consent mode uses machine learning to model the behavior of users who decline analytics cookies based on the behavior of similar users who accept analytics cookies. Modeled data allows you to gain useful insights from your Analytics reports while respecting your users’ privacy. Check out our resource that walks you through all the details.

Google Analytics
Google Analytics

Official Source

Official Source

Google Analytics is a Official Source. The source has been verified by Swipe Insight team.

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