Elizabeth Greene

Browse by source sorted by latest

Amazon Warns Sellers Against Poor Listings with New Ad Console Pop-Up

Amazon Warns Sellers Against Poor Listings with New Ad Console Pop-Up

1 years ago

Now, Amazon has introduced a new pop-up in the ad console, indicating a stricter stance on low-quality listings.

Add Negative Product Targeting to Sponsored Display Campaigns

Add Negative Product Targeting to Sponsored Display Campaigns

1 years ago

New update for Sponsored Display Campaigns allows for negative product targeting. This significant shift in ad management, rolled out a few weeks ago, enables users to identify non-performing ASINs and add them as negatives at the ad group level. Users can negate either ASINs or an entire brand's product line. This feature, however, is not applicable for vCPM campaign strategies. The update enhances ad targeting and spend efficiency.

Top-Notch Google Ads Audit Tool

Top-Notch Google Ads Audit Tool

Featured

Effortlessly audit your Google Ads account with Marketing Auditor. Perform 200+ automated checks to uncover optimization opportunities and save over 10 hours per audit. Generate white-label reports in minutes with 50+ pages of actionable insights. Customize your reports with professional themes or your own branding, and export them in editable formats like PowerPoint or Google Slides. This tool is the ultimate solution for efficient and impactful Google Ads audits.