Walmart

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Better Data, Better Outcomes: Walmart Data Ventures Launches Digital Landscapes

12 months ago

Now, Walmart Data Ventures has launched Digital Landscapes, a new self-serve insights solution within Walmart Luminate. This tool helps suppliers understand online shopper behavior before a purchase, enabling them to optimize marketing and sales strategies. Digital Landscapes provides insights on customer journeys, product comparisons, and engagement trends. The beta version launches June 5, with general availability later this summer.

Automate Meta Ads Creative Generation and Uploading

Featured

Markifact automates the creation and uploading of Meta ads using AI. Users generate custom visuals and matching ad copy by writing detailed prompts and uploading reference images. Ads are uploaded in a paused status for review before going live. This tool allows for quick creation of multiple ad variations, adaptation to market trends, and scaling of campaigns without needing extensive design or copywriting resources.