X's Premium+ subscribers will now enjoy a completely ad-free experience, extending to timelines, post replies, and profiles, though occasional sponsored content may still appear. This aligns with Elon Musk's goal to reduce reliance on ad revenue and generate 50% of X's revenue from subscriptions, addressing revenue challenges and reducing advertiser influence. X is also suing GARM and WFA for allegedly steering advertisers away to influence moderation policies.
X Ads Academy is a new e-learning platform for businesses and marketers to create effective ad campaigns on X. It offers tailored courses and learning paths for beginners and professionals, including tutorials and certification programs. Users can earn badges to showcase their expertise. The platform launches with 31 courses and 4 certifications, covering fundamentals, creative best practices, and conversion tracking, with real-time updates and new content.
Markifact automates the creation and uploading of Meta ads using AI. Users generate custom visuals and matching ad copy by writing detailed prompts and uploading reference images. Ads are uploaded in a paused status for review before going live. This tool allows for quick creation of multiple ad variations, adaptation to market trends, and scaling of campaigns without needing extensive design or copywriting resources.