Yuri Shub

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Apple App Store Sees Three Algorithm Updates in Three Months

9 months ago

Apptweak's algorithm detector tool reported three updates to the Apple App Store's search algorithm in the last three months, with the latest today, contrasting with Google Play Store's single minor update in the same period. These updates can impact app visibility and rankings, requiring ASO professionals to frequently adjust their strategies. ASO experts should monitor app performance metrics, analyze the changes' impact, and adapt their approaches.

AI marketing workflows made simple

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Markifact is a no-code marketing automation platform that lets users create AI-driven workflows for automating marketing tasks. Users can trigger workflows, connect apps, and track performance through a visual interface. The platform offers pre-built templates, integrates with various marketing tools, and supports team collaboration.