GA4 Revives 'Saved Segments' as 'Comparisons' with Limited Functionality
7 months ago
New feature in GA4, now called Comparisons, previously known as Saved Segments, has been reintroduced. However, its functionality is limited. It only allows the creation of Comparisons similar to filters. It lacks regex matching, 'Exclude' option, and filtering based on event name. Despite these limitations, it's seen as a small victory as it simplifies running comparisons across reports.