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Google Ads Update: 'Include User-Provided Data' Checkbox Removed from sGTM

6 months ago

The "Include user-provided data" checkbox is no longer available in the server-side Google Ads Conversion tag in sGTM. A new Google Ads User-provided Data Event tag type has been added to sGTM. Google removed the limitation that enabling UPD would disable user ID exports to BigQuery. Enhanced Conversions for Leads can now be set up via sGTM. User-provided data control is now managed from web GTM.

Automate Your Marketing Audits - Say Goodbye to Manual Checklists

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Marketing Auditor is a comprehensive, automated tool designed to revolutionize the process of auditing digital marketing campaigns. It supports platforms like Google Ads and Google Analytics, performing 200+ automated checks to uncover growth opportunities and deliver actionable insights. Users can generate professional, white-labeled reports customized to their branding and preferred formats like Google Slides and PowerPoint.