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YouTube is Experimenting with Server-Side Ad Injection to Fight Ad Blockers

1 years ago

YouTube is experimenting with server-side ad injection, integrating ads directly into the video stream, making them indistinguishable from the video. This disrupts tools like SponsorBlock, which rely on timestamps to skip ads. The developer of SponsorBlock is rejecting submissions from affected browsers to prevent database errors. This method is still in testing and aims to counter ad blockers, encouraging users to subscribe to YouTube Premium.

Meta Ads Audit Checklist

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Run a Meta Ads audit with 100+ data points using a structured, automated checklist. Review campaigns, ad sets, ads, creatives, targeting, budgets, and delivery settings to spot hidden issues and missed optimizations. Built for agencies and teams managing multiple accounts who want consistent audits, faster reviews, and clear, actionable insights—without manual digging.