Google is Rolling Out "YouTube Subscriptions and Engagement"
7 months ago
Google's new YouTube campaign type aims to gain subscribers. Users should have a quality profile picture and banner, link YouTube with Google Ads, and create a campaign with 'YouTube Subscriptions' as the primary goal. The audience should be broad but relevant, use different adapts for visibility on Google's inventories, and the final URL should ideally be the YouTube channel or playlist link.