Richard Van Der Blom

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LinkedIn Engagement and Reach Plummet: Key Metrics Show Significant Decline

2 years ago

After publishing the Annual Algorithm Report, research shows LinkedIn performance metrics are declining. Users report decreased views, follower growth, and engagement. Key metrics show impressions, follower growth, and engagement down significantly. Sponsored content and AI-generated posts now dominate feeds. Personal stories and selfies see reduced reach, and hashtags are ineffective. Most major content creators also experience reduced reach.

Meta Ads Audit Checklist

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Run a Meta Ads audit with 100+ data points using a structured, automated checklist. Review campaigns, ad sets, ads, creatives, targeting, budgets, and delivery settings to spot hidden issues and missed optimizations. Built for agencies and teams managing multiple accounts who want consistent audits, faster reviews, and clear, actionable insights—without manual digging.