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8 months ago
Google Ads' Data Manager now includes a Consent Settings tab, allowing advertisers to review user consent settings for website data and imported/uploaded data. This feature is available in select accounts and can be accessed by updating the URL while keeping everything after the '?' unchanged. Discovered by Pierre Jourdan, this update enhances control over personal data management in Google Ads.
Markifact is a no-code marketing automation platform that lets users create AI-driven workflows for automating marketing tasks. Users can trigger workflows, connect apps, and track performance through a visual interface. The platform offers pre-built templates, integrates with various marketing tools, and supports team collaboration.
11 months ago
Google's new Conversion Annotations for product ads display sales-related annotations, providing social proof to shoppers. Enabled via conversion tracking in Google Merchant Center, these annotations appear in Search results and the Shopping tab. If enabled, exact conversion figures can be shown; otherwise, annotations appear without specific numbers. It's unclear whether these annotations will appear in ads, free listings, or both.
