Kirk Williams

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Google Marketing Live: Rise in Conversational Searches Enhances Need for Exact Match

Google Marketing Live: Rise in Conversational Searches Enhances Need for Exact Match

1 years ago

Google has noted an increase in more-word-searches due to conversational search, advocating for the protection of exact match terms and reducing restrictions on Low Search Volume (LSV) for better account efficiency. This change is particularly beneficial for Small and Medium-sized Businesses (SMBs) as it enables them to begin advertising on Google Ads with a minimal budget, focusing on specific terms before broadening their prospecting efforts.

Google Ads Monthly Slides with AI Insights

Google Ads Monthly Slides with AI Insights

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Create professional Google Ads performance reports in Google Slides with AI insights and visualizations. Transform Google Ads data into polished presentations featuring AI-generated insights and custom visuals to impress stakeholders and streamline reporting. Use cases include reducing manual reporting time, presenting insights without design skills, maintaining reporting schedules, identifying trends, and sharing campaign insights for strategic decisions.

Markifact
Markifact

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