Medium

Browse by source sorted by latest

How to Save 90% on BigQuery Storage Costs by Changing Default Configurations

How to Save 90% on BigQuery Storage Costs by Changing Default Configurations

1 years ago

Yerachmiel Feltzman, a senior Big Data Engineer at Tikal, reduced BigQuery storage costs by 90% for a client by changing a default configuration. BigQuery's time travel feature, enabled by default, can increase storage costs. Switching the storage billing model to physical bytes and reducing the time travel window to two days helped achieve these savings. Feltzman also discusses assessing cost savings and the necessity of time travel.

Pinterest: The Field Guide to Non-Engagement Signals

Pinterest: The Field Guide to Non-Engagement Signals

1 years ago

Pinterest, with UC Berkeley and the Integrity Institute, has created a 'Field Guide to Non-Engagement Signals'. It helps platforms balance user engagement with content quality. Non-Engagement Signals, from in-app surveys and content assessments, aid in aligning with user values and improving content ranking. The guide also discusses Generative AI for scaling content quality signals and user retention strategies.

Top-Notch Google Ads Audit Tool

Top-Notch Google Ads Audit Tool

Featured

Effortlessly audit your Google Ads account with Marketing Auditor. Perform 200+ automated checks to uncover optimization opportunities and save over 10 hours per audit. Generate white-label reports in minutes with 50+ pages of actionable insights. Customize your reports with professional themes or your own branding, and export them in editable formats like PowerPoint or Google Slides. This tool is the ultimate solution for efficient and impactful Google Ads audits.