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Amazon Ads launches Performance+ in the Amazon DSP

1 years ago

New Performance+ is a predictive campaign type launched by Amazon DSP. It merges Amazon signals, advertiser signals, machine learning, and automation to enhance performance. It optimizes campaign performance, targets audiences effectively, uses AI for campaign automation, and offers transparent reporting. It has attracted clients from various sectors, with 80% of advertisers achieving their target CPA goals, and an average CPA reduction of 73%.

Meta Ads Audit Checklist

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Run a Meta Ads audit with 100+ data points using a structured, automated checklist. Review campaigns, ad sets, ads, creatives, targeting, budgets, and delivery settings to spot hidden issues and missed optimizations. Built for agencies and teams managing multiple accounts who want consistent audits, faster reviews, and clear, actionable insights—without manual digging.