Mariona (Ona) Prat Vila

Browse by source sorted by latest

Amazon Ads launches Performance+ in the Amazon DSP

1 years ago

New Performance+ is a predictive campaign type launched by Amazon DSP. It merges Amazon signals, advertiser signals, machine learning, and automation to enhance performance. It optimizes campaign performance, targets audiences effectively, uses AI for campaign automation, and offers transparent reporting. It has attracted clients from various sectors, with 80% of advertisers achieving their target CPA goals, and an average CPA reduction of 73%.

Tired of spending too much time creating audits for your clients?

Featured

Marketing Auditor simplifies your audit process, letting you generate comprehensive, white-label reports in just a few clicks. Save over 10 hours per report while analyzing 200+ data points and delivering 50+ pages of actionable insights. Customize reports with professional themes or your own branding, and export them in editable formats like PowerPoint or Google Slides to showcase your expertise.