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BigQuery Now Supports GROUP BY and SELECT DISTINCT with Arrays and Structs

BigQuery Now Supports GROUP BY and SELECT DISTINCT with Arrays and Structs

4 months ago

Google BigQuery has updated its SQL functionality to support GROUP BY and SELECT DISTINCT operations with arrays and structs, enhancing data analysis flexibility. Users can now group by entire struct fields in one operation and perform nuanced data deduplication across complex types. These improvements streamline queries and reduce complexity, particularly for grouping session traffic source fields.

BigQuery Introduces CHANGES Function for Tracking Table Modifications

BigQuery Introduces CHANGES Function for Tracking Table Modifications

6 months ago

Google has introduced the CHANGES function in BigQuery for enhanced data tracking. It allows users to return rows that have changed within a specified time range, supporting operations like INSERT, UPDATE, DELETE, and more. Users can specify timestamps to retrieve changes, with additional metadata provided. The table must have the change_history option enabled, and the function is limited to a 7-day time travel window and a maximum one-day range.

Top-Notch Google Ads Audit Tool

Top-Notch Google Ads Audit Tool

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Effortlessly audit your Google Ads account with Marketing Auditor. Perform 200+ automated checks to uncover optimization opportunities and save over 10 hours per audit. Generate white-label reports in minutes with 50+ pages of actionable insights. Customize your reports with professional themes or your own branding, and export them in editable formats like PowerPoint or Google Slides. This tool is the ultimate solution for efficient and impactful Google Ads audits.

BigQuery Now Allows Default Storage Billing Configuration for New Datasets

BigQuery Now Allows Default Storage Billing Configuration for New Datasets

6 months ago

BigQuery now allows setting a default storage billing dataset for new datasets at the organization or project level. Physical storage, billed based on physical bytes and including time travel, is cost-effective for highly compressible data, offering up to 90% savings, especially for datasets like Google Analytics 4 exports. Physical storage costs $0.04/$0.02 per GB per month, compared to logical storage at $0.02/$0.01. Regular monitoring is recommended for optimal billing setup.

Google Delays Third-Party Cookie Deprecation in Chrome to 2025, Pending CMA Concerns

Google Delays Third-Party Cookie Deprecation in Chrome to 2025, Pending CMA Concerns

9 months ago

Google has delayed the deprecation of third-party cookies in Chrome until early 2025, subject to resolving any remaining issues with the UK's Competition and Markets Authority (CMA).

Quantified LIKE Operator Now Available: Simplifies Multi-Pattern Queries

Quantified LIKE Operator Now Available: Simplifies Multi-Pattern Queries

9 months ago

The quantified LIKE operator, now available, eases writing queries comparing a field value to multiple patterns. It uses three quantifiers: ANY, SOME, and ALL. ANY and SOME are true if one pattern matches the field value. ALL requires the field to match all patterns. For example, 'page_path LIKE "%blog%" AND page_path LIKE "%luka%"' becomes 'page_path LIKE ALL ("%blog%", "%luka%")'.