Joshua Rawe

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Amazon's Virtual Bundles Now Above the Fold, Boosting Sales Like Never Before

1 years ago

Amazon's Virtual Bundles are now prominently displayed, leading to increased conversions. For instance, Rugged and Dapper leverage both physical and virtual bundles for their top-selling face wash, using the 'Style' variation for a Face Wash & Moisturizer bundle and the Virtual Bundle tool for multiple face wash bundles. This change simplifies customer upselling, with virtual bundles showing significantly improved results.

Marketing Workflow Templates

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