Glenn Gabe is a digital marketing veteran with 27 years of experience in SEO. He has helped companies enhance their organic search performance, recover from algorithm updates, fix technical SEO issues, and manage website redesigns and migrations. Glenn is a columnist for Search Engine Land and writes on his blog, The Internet Marketing Driver. He also offers SEO training through a bootcamp course and a presentation on recent changes in the search industry.
Google is testing new features for AI overviews. One allows saving AI overviews in a private collection within the Google Search App, accessible like other collections. Another feature, observed in a non-labs account, clusters links with favicons at the top, accessible via an overflow menu. Link icons in AI overviews now list all related links in an overlay when tapped. These updates indicate ongoing testing by Google.
Apple's new documentation explains how web publishers can block Applebot-Extended via robots.txt to prevent their content from training Apple's AI models. Apple relies on licensed and public data, not private data. Applebot supports meta tags to control indexing and snippets. Applebot-Extended offers additional control but does not crawl pages. Allowing Applebot-Extended can enhance AI model quality.
Run an automated Google Ads audit directly from Google Sheets with 40+ built-in checks. Review campaigns, ad groups, keywords, ads, and account settings to catch missed best practices and optimization gaps. Ideal for agencies and in-house teams to standardize audits, save hours of manual work, and turn findings into clear, actionable recommendations.