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BrightLocal

Streamlined local SEO and review management tool

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August 27, 2024 at 1:10:12 AM

What is BrightLocal?

BrightLocal is an all-in-one local SEO, citations, and review management platform designed to simplify local marketing. Trusted by thousands of agencies and businesses, BrightLocal offers comprehensive tools to audit locations, build citations, manage reviews, and track local search rankings—all under one roof. With a user-friendly interface and powerful features, BrightLocal helps marketers, agencies, and multi-location brands achieve better local marketing results efficiently.

Features

BrightLocal offers a suite of features tailored to meet the needs of local marketers:

  • Local SEO Audits: Audit locations to uncover opportunities for improving local search rankings. The tool crawls over 300 data points to flag issues and highlight areas for improvement.
  • Citation Management: Identify, build, and update citations across hundreds of sites without recurring fees. Sync changes like opening hours with a single click.
  • Rank Tracking: Track specific keywords in target locations and monitor competitor rankings to find ways to optimize visibility.
  • Review Management: Collect, respond, monitor, and display reviews across multiple platforms. Scale review generation via SMS, email, and in-store campaigns.
  • Reporting: Generate white-labeled reports that are easy to understand and share, showcasing the impact of your work.
  • Google Business Profile Optimization: Optimize and schedule posts for Google Business Profile to enhance local visibility.

Use Cases

BrightLocal is versatile and can be used by various types of users:

  • Scaling Agencies: Save up to 80% of time spent on auditing, reporting, and ranking locations. Streamline the entire local SEO process from start to finish.
  • Multi-Location Brands: Manage and optimize multiple locations to outrank competitors and drive more customers through the door.
  • Small Local Businesses: Improve local search rankings without the guesswork, using tools specifically designed for local marketers.
  • Marketers: Gain actionable insights to drive results and improve local SEO performance.

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