Beau & Liz Perra

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Instagram Tests 'Recent Highlights' to Showcase Saved Stories in Main Feed

1 years ago

Instagram is experimenting with Recent Highlights, showcasing Story Highlights from followed accounts between feed posts. This helps make Highlights more discoverable, alongside other tests like a redesign and linkability from Reels. Together, these can encourage creators and brands to remember to save their most engaging Stories as Highlights for increased exposure.

Meta Ads Audit Checklist

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Run a Meta Ads audit with 100+ data points using a structured, automated checklist. Review campaigns, ad sets, ads, creatives, targeting, budgets, and delivery settings to spot hidden issues and missed optimizations. Built for agencies and teams managing multiple accounts who want consistent audits, faster reviews, and clear, actionable insights—without manual digging.