Beau & Liz Perra

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Instagram Tests 'Recent Highlights' to Showcase Saved Stories in Main Feed

8 months ago

Instagram is experimenting with Recent Highlights, showcasing Story Highlights from followed accounts between feed posts. This helps make Highlights more discoverable, alongside other tests like a redesign and linkability from Reels. Together, these can encourage creators and brands to remember to save their most engaging Stories as Highlights for increased exposure.

Marketing Workflows Powered by AI

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Markifact is a no-code marketing automation platform that lets users create AI-driven workflows for automating marketing tasks. Users can trigger workflows, connect apps, and track performance through a visual interface. The platform offers pre-built templates, integrates with various marketing tools, and supports team collaboration.