Sébastien Guillé

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Google Ads Remarketing Tag Fires Despite Consent Denial

1 years ago

Google Ads Remarketing tag fires even when consent is denied due to Google's Built-In Consent mechanism, as explained by Lowie Verschelden. The tag only truly fires when consent is granted. Interestingly, when Consent Checks are set as 'Additional Consent Required', the tag waits for consent before firing, indicating a difference in behavior compared to Built-In Consent.

Automate Meta Ads Creative Generation and Uploading

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Markifact automates the creation and uploading of Meta ads using AI. Users generate custom visuals and matching ad copy by writing detailed prompts and uploading reference images. Ads are uploaded in a paused status for review before going live. This tool allows for quick creation of multiple ad variations, adaptation to market trends, and scaling of campaigns without needing extensive design or copywriting resources.