Rudolph Dekker

Browse by source sorted by latest

Google Enhances Search Ads for Travel Advertisers with Hotel Center Feed Integration

1 years ago

Google's update for travel advertisers, launching October 15, 2024, will enable Travel Feeds in Search Ads for those connecting their Hotel Center feed to Google Ads. Features include automatic feed integration, enhanced ad content with real-time prices and images, and improved relevance. Benefits include increased engagement, higher conversion potential, and streamlined management. The update aims to boost Click-Through Rates by up to 20%.

Google Ads Audit, Done Automatically

Featured

Run an automated Google Ads audit directly from Google Sheets with 40+ built-in checks. Review campaigns, ad groups, keywords, ads, and account settings to catch missed best practices and optimization gaps. Ideal for agencies and in-house teams to standardize audits, save hours of manual work, and turn findings into clear, actionable recommendations.