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1 months ago
Google updated its keyword planner tool to include forecast views by region and device/platform, allowing users to see search share breakdowns by city, state, DMA, and municipality. This helps with more precise budgeting and targeting for multi-location or geo-focused campaigns. Grouped keyword ideas remain available. The update may have rolled out quietly or be limited to some accounts.
Markifact automates the creation and uploading of Meta ads using AI. Users generate custom visuals and matching ad copy by writing detailed prompts and uploading reference images. Ads are uploaded in a paused status for review before going live. This tool allows for quick creation of multiple ad variations, adaptation to market trends, and scaling of campaigns without needing extensive design or copywriting resources.
5 months ago
Google Ads has updated its interface for selecting ad running times in specific regions, adding a button for bulk location addition. The Advanced Location option has been removed from the side panel, creating workflow challenges and making radius targeting more time-consuming. Although the bulk feature is available, users find it less efficient, as it requires navigating through campaign settings instead of accessing location targeting directly.
