Leslie Drechsler

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Demand Gen Campaigns Wrongly Shown as Display in Google Ads

1 years ago

A reporting glitch in Google Ads is causing confusion among advertisers, with Demand Gen campaigns incorrectly showing as Display Network placements. This misrepresentation could lead to inaccurate performance analysis and campaign management decisions. Google Ads Liaison Ginny Marvin confirmed it's a bug, not a feature change. Advertisers should await further updates from Google before making significant campaign adjustments.

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