Leslie Drechsler

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Demand Gen Campaigns Wrongly Shown as Display in Google Ads

8 months ago

A reporting glitch in Google Ads is causing confusion among advertisers, with Demand Gen campaigns incorrectly showing as Display Network placements. This misrepresentation could lead to inaccurate performance analysis and campaign management decisions. Google Ads Liaison Ginny Marvin confirmed it's a bug, not a feature change. Advertisers should await further updates from Google before making significant campaign adjustments.

AI marketing workflows made simple

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Markifact is a no-code marketing automation platform that lets users create AI-driven workflows for automating marketing tasks. Users can trigger workflows, connect apps, and track performance through a visual interface. The platform offers pre-built templates, integrates with various marketing tools, and supports team collaboration.