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Spotify Removes Price Floors for Megaphone Publishers, Introduces 'Direct-Only' Ad Option

11 months ago

Spotify's update to SPAN ends Megaphone publishers' ability to set price floors for podcast ad placements from July 1, 2024. Spotify expects this to benefit publishers due to increased ad space demand. A 'direct-only' ad source selection has been introduced for greater control, enabling publishers to fill ad placements with their campaigns. Megaphone, acquired by Spotify in 2020, is fully integrated into SPAN.

Google Ads Monthly Slides with AI Insights

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Create professional Google Ads performance reports in Google Slides with AI insights and visualizations. Transform Google Ads data into polished presentations featuring AI-generated insights and custom visuals to impress stakeholders and streamline reporting. Use cases include reducing manual reporting time, presenting insights without design skills, maintaining reporting schedules, identifying trends, and sharing campaign insights for strategic decisions.