Smart Bidding Exploration for Search Fully Launched in Google Ads
1 months ago
Smart Bidding Exploration for search is now fully launched for advertisers using tROAS in Google Ads, available at campaign or portfolio level. It allows campaigns some flexibility, potentially increasing conversions by up to 20% at the same cost. This new feature offers exciting opportunities for performance advertisers and adds to recent updates in Google Ads. Users are encouraged to try it and share their feedback.
