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Global Ad Revenue to Hit $989.8B in 2024, Surpass $1 Trillion in 2025: GroupM Forecast

Global Ad Revenue to Hit $989.8B in 2024, Surpass $1 Trillion in 2025: GroupM Forecast

11 months ago

Global ad revenues are projected to grow by 7.8% in 2024 to $989.8 billion, surpassing the trillion-dollar mark in 2025 with a 6.8% increase to $1.1 trillion. The U.S. and China, contributing 57.1% of global ad revenue, are key growth drivers. U.S. ad spend is expected to reach $365.9 billion in 2024, while China's ad market grows 14% to $199.4 billion. Digital ad spend will dominate, making up 70.6% of total global ad spend.

Google Ads Monthly Slides with AI Insights

Google Ads Monthly Slides with AI Insights

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Create professional Google Ads performance reports in Google Slides with AI insights and visualizations. Transform Google Ads data into polished presentations featuring AI-generated insights and custom visuals to impress stakeholders and streamline reporting. Use cases include reducing manual reporting time, presenting insights without design skills, maintaining reporting schedules, identifying trends, and sharing campaign insights for strategic decisions.

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