Gartner

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Google Joins Microsoft as an Analytics Leader in Gartner Magic Quadrant 2024

Google Joins Microsoft as an Analytics Leader in Gartner Magic Quadrant 2024

6 months ago

Gartner's 2024 Magic Quadrant for Analytics and Business Intelligence Platforms names Microsoft as the top leader, with Google entering the leader category. The report highlights the rising demand for ABI solutions to uncover business trends and unify customer views. Key features include data visualization, governance, reporting, and data science integration. Vendors are categorized into Leaders, Visionaries, Niche Players, and Challengers, with each vendor's strengths and cautions detailed.

The Ultimate Google Analytics Audit Tool

The Ultimate Google Analytics Audit Tool

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Get the most out of your Google Analytics data with Marketing Auditor – a powerful tool that helps you uncover and fix errors in minutes. Generate white-label reports packed with actionable insights and a customized action plan to optimize your analytics setup effortlessly. Customize reports with professional themes or your branding, and export them in editable formats like PowerPoint or Google Slides.