Google Analytics 4 Adds Direct Event Name Filtering to Standard Reports
7 months ago
Google Analytics 4 (GA4) is introducing a new feature that allows users to filter standard reports directly by Event Name, first seen in the GA4 demo property. This enhancement simplifies data analysis by eliminating the need for complex filtering solutions or custom reports. While currently visible in the demo property, it is not yet widely available across all properties. This update significantly improves GA4's reporting capabilities.
