How To Setup Ecommerce & Purchase Tracking In Microsoft Clarity
11 months ago
New guide explains how to set up e-commerce and purchase tracking in Microsoft Clarity. It highlights the importance of tracking transactions to improve user experience and identify friction points. The guide details using "Smart Events" and "API Events" for accurate tracking, especially for non-Shopify users. It also covers using "Custom Tags" to add context and enhance data collection, and provides a downloadable GTM template for easier setup.
