Kevin Hart is the highest-paid Instagram celebrity in the U.S., earning $28,119,986 last year from 26 ads. Despite having fewer followers, Mark Wahlberg earned $15,510,686 from 88 ads. Kylie Jenner and Jennifer Lopez are top earners in California and New York, respectively. LeBron James, Steph Curry, and Shaquille O’Neal are top sports earners. Jennifer Lopez and Cardi B lead in music. The study analyzed 90,000 posts from 850 celebrities.
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