Benjamin Tilley

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Good Vs Bad Email Marketing: The Difference in Execution and Results

Good Vs Bad Email Marketing: The Difference in Execution and Results

8 months ago

Bad email marketing focuses solely on selling, often aggressively. On the other hand, good email marketing starts by welcoming the recipient, empathizing with their needs, educating them about the product or service, and then selling. The approach and outcomes of the two methods are significantly different.

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