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77% of Americans Prefer ChatGPT Over Google for Search According to Adobe Report

8 months ago

More people in the U.S. are using ChatGPT as a search engine, with 77% having used it and 24% preferring it over Google, especially Gen Z. Users value ChatGPT for quick summaries, fewer clicks, and personalized results. About 36% discovered new products via ChatGPT. Nearly half of marketers use it for promotion, with 76% aiming for AI visibility in 2025. AI tools are reshaping how we find information and market brands.

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